The Enchanted Dragon Identity

STRATEGY
We conducted a strategy session to identify key information needed to execute designs that aligned with a consistent brand.
“I had just started my business and was struggling with finding what direction to go with it. I hired Amanda for a business strategy session and through the few hours we sat together she not only helped me determine my direction but how to get there. We pinpointed who my audience was, how I wanted them to view me, and how I was going to reach them. Amanda was open and approachable and I enjoyed the experience. I will be using Amanda in the future to take what we created to develop my business identity items.” A brand statement was created for The Enchanted Dragon.

IDENTITY
In the concept stage I explored different unique possibilities stemming from our strategy session and brand statement. Part of my logo agreement covers a promise to provide original work. The selected logo came with two orientations in anticipation for various placements.

The Enchanted Dragon had this to say, “Yay! Thank you soooooo much for my new logo. It is so beautiful and it fits my business and me so perfectly!”.